Here is the step by step guide on How to create & set up the Google Business Profile in 2025.
If you face any other issues related to Google Business Profile, you can check our FAQ section which has topics with clear instructions that are followed by guided demos for quick & easy understanding.
Step by step instruction
Click on "Google Apps Launcher"
Click on Google "Business Profile Manager" Alternatively directly Sign in to your Google Business Profile.
Start building your business profile by adding "Business name"
Now add your "Business category" & click on "Next" to proceed.
Locate your business by adjusting the exact location on the map & click on "Next" to proceed.(If you have any issues locating your business on map refer Add Location & Service area for details)
Add the "city" or "area" your business will serve & click on "Next" to proceed.
Add your "Contact number" & select the "Text Message" or "Call" option for verification.
Enter a "6 digit code" you have received & click on "Verify" to proceed. (For more details on verification, check Google Business Profile Verification)
Once Verification is done "Add business hours" & click on "Next" to proceed.
"Add business description" that best suits your business & click on "Next" to proceed.
"Select images" & click on "Next" to finish the setup.(For any concerns related to images refer our guide on image sizes & resolution for GBP)
Your Google Business Profile is ready & this is how it looks.
Now since you have successfully created a google business profile (If you are facing any issues check our troubleshooting guide), you can go ahead and look at our guided demos for the related topics or visit our FAQ section.
Troubleshooting guide
Other resources that might help you
FAQs
Can I have a Google Business Profile without a physical Address?
Yes, you can have a GBP Profile, even without a Physical address. You simply need to list your business as "service-area business" while creating your profile, enter the address & hide it. The address that you have entered, would be for Google verification purpose only.
What to do if my business profile already exists?
This is the most common issue, you can claim the ownership of the business from the current owner. The owner will have 3 days to respond, if you do not receive the response within 3 days you can appeal to google for decision.
Why is my profile not showing up on Google?
The most common reasons are
Your Profile is not verified.
Your profile might have been suspended, you can submit reinstatement request for invalid suspension
If your profile is duplicate, google will not show it or simply suspend it.
If your profile has incomplete information like hidden address, missing business hours, no phone number or contact information, all this makes your profile look suspicious.
If I have a Google Business profile, do I need a website for my business.
The GBP is not an alternative for website, the GBP ranks & increases the visibility of your business by providing a link to your website for more detailed information to your customers. GBP is like a front page of your business, while the website acts like a book with pages.
